Plan more events for your business
In this economy it is easy for companies to easily dismiss company functions such as client gatherings or networking events. Before you take this harsh step, let me offer some advice.
Over the last 6 months Confidential Counselor clients have actually increased their events based on our counsel. Specifically, they have partnered with other firms to produce successful functions.
As an example, a client of ours sells pianos. With our help, they were able to have a piano manufacturer share the expense of a networking and customer event. The manufacturer attended the event, provided marketing materials and on-site experts, as well as shared the expenses for the event. It was an overwhelming success.
We have also done this with restaurants, veterinarians, radio stations, software companies, furniture companies, office supply companies, and countless others.
As a side note, whenever you host a company event, you should always set goals beforehand. Seems like a simple and obvious thing to do, but, more often than not, people forget to do this.
